If you can do something others cannot, you have a valuable skill. The true value, however, is in how you think.
Find your unique perspective to see the value in your work. Then, get others to see it too.
How you think is based on your experience, skills, and how you work. Sometimes your experience is layered with other types of experience. That is a good thing, it means you can offer a new way of thinking.
Inventory your skills and experience.
Decide the type of work you want to do and a relevant job title. Find a few job posts from popular companies. Highlight the hard and soft skills. Don’t worry about years of experience, we’re looking for hard and soft skills.
Decide how you want to work and how it will bring value to you and your clients.
Are you able to work quickly because you’re very organized? For project work, this is a great way to grow your income. For clients, it can make working together a breeze.
Maybe you’re great at research, or are very knowledgeable about a specific topic? This can certainly add more value.
Feel free to use this formula to talk about your unique perspective:
To [client goal] you might think you need [incorrect and outdated solutions], but you actually need [solution you offer].
Think about your brand, it can determine your pricing.
Yes, you have a brand. Your brand is how people describe you to others.
What’s in a brand? Choose 2 hard skills and 3 soft skills to focus on. These are your keywords.
When you fill out your about section, or your case studies, you want to emphasize these. You’ll also think about this when you get to pricing out your work. Keep your client in mind. What can they afford? What do they really need?
You create your brand on your profile and write case studies. This helps clients feel like they know you before they meet you. Your profile on SelfMade is much more than a resume, it’s proof you can do the work!
Come back to this exercise when you need some inspiration.
Keep reading to learn more:
Getting experience when you don’t have any
Writing about yourself in a way that feels organic